As a child, I found myself drawn to numbers. I enjoyed solving problems and was always curious about how organisations managed their money. But what really inspired me to go into the profession was seeing that accounting isn’t just as a career but a language that helps businesses grow.
I started as an external auditor at Grant Thornton International. I then moved into internal auditing with industrial equipment supplier Al Jaidah Group. Since 2011, I’ve been working with the Qatar Basketball Federation under the Qatar Olympic Committee, where I lead the accounting and finance function.
One of the biggest challenges the federation faces is managing financial resources while preparing for large-scale international events. There’s a constant need to balance funding for sports programmes with the maintenance of financial discipline. The finance function plays a key role by providing detailed budgeting, forecasting and real-time reporting, ensuring leadership can make informed decisions.
Transitioning to an ERP platform required trust and leadership
One of my biggest achievements was leading a transition from a manual accounting system to an ERP platform. It meant changing how we worked, and required patience, trust and leadership. It allowed the federation to issue formal financial statements for the first time and marked a turning point in its ability to manage resources effectively and transparently. Performing under pressure is a challenge but very fulfilling.
I have worked with the Fifa World Cup Qatar 2022 team and am currently involved in preparations for the 2027 Basketball World Cup. My ACCA qualification and earning a master’s degree in professional accountancy from the University of London are things I’m equally proud of – they deepened my knowledge and strategic perspective. I was also elected as a board member of the Institute of Management Accountants in 2016, where I contribute to several advisory committees.
However much you achieve there is always more to learn
What I enjoy most about my job is the strategic side. It is great to be part of the decision-making process and have a real impact on the organisation’s success. It is satisfying to see how finance contributes to the bigger picture. I also find mentoring our junior staff very rewarding.
‘Seek knowledge from the cradle to the grave’ is my favourite saying. I believe deeply in lifelong learning. However much you achieve there is always more to learn and more ways to grow. This mindset keeps me curious and constantly evolving.
If I could, I would introduce a global law to require non-profit and sports organisations to adhere to higher standards of financial transparency. They often rely on public funding, and better financial disclosure would help build confidence and ensure that resources are used ethically and effectively.
I’ve always been fascinated by how spaces influence productivity
If I weren’t an accountant, I’d have gone into interior design. I’ve always been fascinated by how spaces influence mood, behaviour and productivity. Much like finance, interior design requires a balance of creativity and attention to detail. Designing functional and pleasing environments combines logic with vision to create lasting impact.
My spare-time passion is travelling and exploring different cultures. It broadens my perspective and inspires me to develop new ideas for my personal and professional life. I also enjoy the gym, as training helps me maintain discipline and mental clarity. It’s a great way to stay balanced and reduce stress.
